ProICE AuraAI X100 head unit

ProICE AuraAI X100

Your AI Co-Pilot.

The premium AI-powered head unit built for smarter journeys and connected experiences.

Your third space. Between home and work.

Your car is where conversations happen, ideas begin, and music comes alive.

The AuraAI X100 turns it into an intelligent cockpit that is connected, immersive, and built around you.

Three Ultra-Responsive Displays

A premium cockpit experience designed for smarter driving and everyday convenience.

Relax in the Second Row

Enjoy a connected and comfortable journey with intelligent in-car technology.

Smarter Control

Control your drive with a smooth interface, voice command and smart driving features.

Connected Every Journey

Stay connected, protected and in control wherever the road takes you.

Sound That Moves With You

A more immersive in-car audio experience with premium visual and sound energy.

Voice Control. AI Assistance.

Stay focused on the road while AuraAI X100 responds to your voice. Get navigation, intelligent answers, media control and more—all with a simple command.

Hey Aura

Voice control for navigation, media, playback and selected system functions.

  • Hands-free navigation
  • Media and playback control
  • Quick system access

Hey GPT

AI assistance for intelligent responses and useful extended information.

  • Intelligent responses
  • Extended information
  • Conversational assistance
AuraAI X100 installed in a vehicle dashboard

CLEARER VOICE RECOGNITION

Speak naturally. Stay focused.

Dual digital microphones help reduce surrounding cabin noise for clearer voice recognition.

Dual Digital Noise Cancelling Microphone
Dual digital microphone

Dual Digital

Noise Cancelling Mic

Clearer voice recognition

Clearer Voice

Accurate Recognition

AI powered smart responses

AI Powered

Smart Responses

Safe and hands-free driving

Safe & Hands-Free

Focused Driving

Voice Command Reference

Just speak.
The car is already listening.

No wake word needed. These core media, navigation and connectivity commands fire the moment you say them. No “Hey Aura” prefix.

Media & Music

11 commands
  • “Play music”
  • “Play online music”
  • “Pause music”
  • “Resume music”
  • “Next track”
  • “Previous track”
  • “Close music”
  • “Volume up”
  • “Volume down”
  • “Mute volume”
  • “Unmute volume”

Navigation & Display

7 commands
  • “Open navigation”
  • “Close navigation”
  • “Homepage”
  • “Open local video”
  • “Turn on screen”
  • “Turn off screen”
  • “Open settings”

Radio & Connectivity

8 commands
  • “Open radio”
  • “Scan forward”
  • “Previous channel”
  • “Next channel”
  • “Close radio”
  • “Open bluetooth”
  • “Turn on wifi”
  • “Turn off wifi”

Calls

During an incoming call
2 commands
  • “Answer” During an incoming call
  • “Reject” During an incoming call
360° Surround View

See Every Angle.
Park with Confidence.

A complete view around your vehicle helps reduce blind spots and makes every parking manoeuvre easier, clearer and safer.

ProICE AuraAI X100 360 degree surround view
Complete surround coverage

Complete Surround Coverage

Four wide-angle cameras help you see the areas around your vehicle that are normally hidden.

Seamless image stitching

Seamless Image Stitching

Multiple camera angles are combined into one smooth and natural surround view.

Clear day and night visibility

Clear Day & Night Visibility

Clear camera imaging supports better visibility during daytime, nighttime and low-light conditions.

Smart parking assistance

Smart Parking Assistance

A clearer view of nearby obstacles helps you manoeuvre accurately in narrow and crowded spaces.

ADAS DRIVER ASSISTANCE

See everything. Miss nothing.

Smarter driver assistance helps you stay aware of vehicles, pedestrians and lane movement, giving you greater confidence throughout every journey.

01
Front Vehicle Start Alert

FVSA

Front Vehicle Start Alert

Alerts the driver when the vehicle ahead begins moving, helping reduce delayed reactions in traffic.

Natural Ultra HD display technology
DISPLAY TECHNOLOGY

Natural Ultra HD

Brilliant clarity, true-to-life colours, and a more immersive viewing experience.

60 Hz

Smooth refresh rate

700 nits

Maximum brightness

100 levels

Precision brightness adjustment

16.7 million colours

24-bit true-colour display

1920 × 1200

Ultra-high-resolution display

AuraAI connected driving features
BUILT FOR EVERY JOURNEY

More power.
More possibilities.

Explore the intelligent hardware and connected features built into the AuraAI X100.

01

Always Connected

Stay online through Bluetooth tethering and mobile hotspot connectivity, keeping navigation, entertainment and online services ready throughout your journey.

02

Active Cooling System

An integrated cooling system helps manage operating temperature and maintain stable performance during demanding applications and extended use.

03

Massive Storage

Generous memory and storage give you more room for applications, offline media, navigation data and everyday content without slowing down your experience.

04

Four Display Sizes

Choose from multiple screen sizes to achieve a better fit for different dashboards while maintaining the same premium AuraAI experience.

Processing Performance

Power engineered for an intelligent drive.

UNISOC T7870 6nm Processor

Built on an advanced 6nm architecture, the UNISOC T7870 processor delivers responsive performance, smoother multitasking and intelligent processing for navigation, entertainment, voice interaction and connected driving.

Engineered for faster response, smoother visuals and intelligent in-car performance.

Advanced

6 nm

Efficient Architecture

Up to

8 Core

High-Performance CPU

Powerful

8 TOPS

Intelligent NPU

Up to

217 GFLOPS

Graphics Performance

Immersive Cabin Audio

Every seat. Every detail.

Intelligent audio processing distributes balanced, detailed sound throughout the cabin so every passenger can enjoy a richer experience.

01

Powerful Sound

4 × 50W High-Power Output

Enjoy stronger and clearer audio with the power to bring music, movies and podcasts to life.

02

Cinema-Like Surround

5.1 Channel DTS Surround

Experience a wider and more immersive soundstage that turns the cabin into your own personal theatre.

03

Tuned for Your Music

32-Band Digital Equaliser

Fine-tune the bass, vocals and treble to match your preferred listening style and music genre.

04

Perfectly Positioned

Spatial and Time Alignment

Adjust speaker timing so vocals and instruments feel centred around the listening position.

7 Major Highlights.

Engineering Excellence.

8-Core CPU

8-Core CPU

Up to 2.7GHz with 6nm
Unisoc UIS 7870 Chip

8GB RAM 256GB ROM

8GB RAM + 256GB ROM

High-speed memory with
generous internal storage

2K QHD Display

2K QHD Display

High-resolution display
with premium visual clarity

Premium DSP Audio

Premium DSP Audio

AKM7738 DSP with advanced
sound tuning capability

Active Cooling

Active Cooling

Smart fan system (4000 RPM)

4G WiFi Bluetooth

4G + WiFi +
BlueTooth

Support Android Auto &
CarPlay with OTA Software
Updates

360 Algorithm with ADAS

360° Algorithm with ADAS

Lane and Route Monitoring with Forward Risk Awarness + Pedestrian / Cyclist detection

Specifications

Overview
Model
ProICE AuraAI X100
System
Android 13 + XingOS
Product Type
Intelligent automotive multimedia head unit
Available Sizes
11.5", 12.3", 12.5" and 13.1"
Processor & Performance
CPU
6nm Unisoc UIS 7870 chipset
Processor
8-core processor
Performance Cores
1 × A76 at 2.7GHz 3 × A76 at 2.3GHz
Efficiency Cores
4 × A55 at 2.1GHz
GPU
NATT 4-core GPU at 850MHz
NPU
8 TOPS
AnTuTu Benchmark
560K+
RAM + Storage
8GB + 256GB
Heat Dissipation
4000 RPM cooling fan, heat sink and aluminium cooling fins
Connectivity
Mobile Network
4G Cat15
Wi-Fi
Wi-Fi 2.4GHz and 5GHz
Bluetooth
Bluetooth 5.0
USB
USB 3.2 Gen 1 + 3 × USB 2.0
Phone Link
Apple CarPlay, Android Auto and HiCar
GNSS
Dual-chip quad-satellite positioning
Satellite Systems
GPS, Galileo, GLONASS and BeiDou
Positioning Accuracy
1-metre-level positioning
Display & Design
Display Resolution
2K QHD
User Interface
3D interactive vehicle model
Multitasking
3-way split-screen interface
Personalisation
Custom wallpaper support
Construction
Ultra-thin aluminium unibody
Display Sizes
11.5", 12.3", 12.5" and 13.1"
Safety & Driver Assistance
AI Voice
Aura AI Voice Assistant + ChatGPT AI
360° Camera
1080P 360° surround view
Reverse Recorder
3-frame WDR lens
FVSA
Forward Vehicle Start Alert
FCW
Forward Collision Warning
LDW
Lane Departure Warning
Audio & Microphone
Audio Chip
DSP AKM7738
Amplifier
ST TDA7851
Audio Output
5.1 surround sound
Equaliser
36-band EQ
Radio Chip
TDA7708
Radio Support
AM, FM and RDS
Microphone
Dual noise-cancelling microphones
Smart Features
Operating System
Android 13 + XingOS
PMS
Supported
OTA Updates
Over-the-air software updates supported

Your Car. Reimagined.

ProICE AuraAI X100. Transforming your mobile third space.

Toyota Harrier 2014 XU60

Toyota Harrier 2014 (XU60)

What a 2014 Harrier feels like with ProICE AuraAI X100 inside.

Toyota Alphard 2023 AGH40

Toyota Alphard 2023 AGH40

Advanced navigation features in a premium MPV.

Proton X70

Proton X70

AuraAI intelligent cockpit integration showcase.

Experience THE PROICE AURA AI X100

Arrange for a live demo.

Chat on WhatsApp

Available through authorised ProICE dealers.

Frequently Asked Questions

Which screen sizes does the ProICE AuraAI X100 come in?

ProICE AuraAI X100 is available in four screen sizes: 11.5 inch, 12.3 inch, 12.5 inch, and 13.1 inch. Each size is designed to command the dashboard with the same presence you see in the latest premium electric vehicles. Screen sizes are not interchangeable after installation.

How long does installation typically take?

Installation time varies depending on your vehicle model, the screen size selected, and the features being enabled. A standard installation typically takes between two to four hours. Installations involving CANBUS integration for car control features may take longer.

If you are adding the optional 360° camera package, allow for approximately three additional hours on top of the standard installation time. Your installer will be able to provide a more accurate estimate for your specific setup.

Will installing ProICE AuraAI X100 affect my car's original warranty?

ProICE AuraAI X100 is an aftermarket accessory. As with any aftermarket modification, it is advisable to check your vehicle manufacturer's warranty terms before proceeding with installation. ProICE recommends using authorised dealers who are experienced in vehicle-specific installations to minimise any impact on your vehicle.

ProICE does not accept liability for changes to your vehicle manufacturer's warranty arising from the installation of this product.

Does ProICE AuraAI X100 support CarPlay or Android Auto?

Yes. ProICE AuraAI X100 is compatible with Apple CarPlay, Android Auto, and Huawei HiCar. These can be connected wirelessly via Wi-Fi or through a wired connection depending on your device and setup.

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